Story & Slide: The Art of the Deck is where I share lessons from 30 years helping executives and teams craft presentations that drive decisions. Each issue breaks down practical strategies, common pitfalls, and audience-tested techniques to help you build slides that speak clearly, confidently, and persuasively—especially when the stakes are high.
The Role of Color Theory in Presentation Design
Color theory plays a crucial role in presentation design, influencing how your audience perceives and responds to your content. Understanding…July 21, 2026Using Visual Storytelling to Enhance Your Message
Visual storytelling combines narrative structure with visual elements to create engaging and memorable presentations. By using images, videos, infographics, and…July 7, 2026Top 10 Presentation Design Mistakes and Their Solutions
Creating a compelling presentation requires more than good design. It requires clarity about your message and how your audience will…June 30, 2026Why Business Acumen Matters More Than Pretty Slides
I love a clean look and good typography as much as the next “prezdez”. I can happily lose an afternoon…June 16, 2026The Power of Storytelling: Turning Data into Engaging Stories
In the business world, data drives decisions, measures success, and uncovers opportunities. However, data alone can feel dry and difficult…June 9, 2026The Importance of White Space in Presentation Design
White space, also known as negative space, is often overlooked but is a crucial element in presentation design. It refers…June 2, 2026Emotional Storytelling: Connecting with Your Audience on a Deeper Level
Emotional storytelling is a powerful technique for creating presentations that resonate deeply with your audience. By tapping into emotions, you…May 26, 2026How Presentation Design Enhances Corporate Communication
Effective communication sits at the center of every successful organization. In a corporate environment filled with complexity, speed, and constant…May 19, 2026Persuasion Techniques in Presentation Design: Turning Viewers into Believers
A new Tips & Tricks article. Persuasion is a key goal of many presentations, whether you’re trying to sell a…May 12, 2026From Concept to Creation: Steps to Designing a Stunning Presentation
Designing a strong presentation is not about assembling slides. It is a structured creative process that blends thoughtful planning, careful…April 28, 2026How to Make Data Work for You — Not Against You
Most business decks are full of data. But most decision-makers don’t respond to data alone, they respond to insights. That’s…April 21, 2026Best Practices for Creating Effective Data Visualizations
Data visualizations are powerful tools for presenting complex information in a clear, concise, and engaging manner. When done correctly, they…April 14, 2026